Bosch’s quest to become a world leader in connected mobility solutions has taken a giant leap forward. With mobility solutions, Bosch’s largest business sector, yielding an impressive 43.9 billion Euros in 2016, it’s no surprise that the German-based global technology firm is focusing its attention on alternative transportation in major urban locations.
The Shared Mobility Platform
The first stop on Bosch’s mobility solutions tour: Paris, France. Known for its high-pollution and heavy traffic congestion, Paris is the perfect location to launch Bosch’s e-scooter ride sharing service. COUP is a shared mobility platform that gives Parisians access to 600 rentable electric scooters via an intuitive companion app. Renting a COUP smart scooter is as seamless as opening the app, booking the e-scooter, and picking it up locally.
“COUP’s launch has surpassed expectations,” Dr. Markus Heyn, a member of the board of management at Bosch GmbH said in the company’s press release. “The success has given us the confidence to expand the sharing service to another European city.”
Eco-Friendly Alternative Transportation
Scheduled to launch this summer (2017) in Paris, the COUP e-scooter service hopes to alleviate traffic congestion around the Arc de Triomphe, eliminate harmful carbon emissions from combustible engines, reduce the already-overcrowded metro, and diminish the frustrations around finding a parking spot in the middle of Paris. Designed with the rider in mind, the COUP electric scooters are easy to use and powered by green electricity.
“Paris is the perfect place for us to expand the COUP service. By taking this step, we aim to be a pioneer of efficient urban mobility.”
As a wholly owned subsidiary of Robert Bosch GmbH, the rideshare program COUP is poised to spearhead the company’s new mobility services operating unit. The electric-vehicle-on-demand service will be targeted toward younger, eco-conscious riders looking for an alternative to using their own car around the city. Anyone over 21, has a class B driver’s license, or international driver’s license is eligible to rent a COUP e-scooter.
“Urban mobility is going to change radically over the next few years. Bosch wants to help shape this transformation with mobility and service solution – and understand users’ requirements with regard to these services,” Hyen said.
Capable of speeds up to 45 kph and costing only four Euros for 30 minutes (one Euro for every 10 minutes thereafter), Bosch’s smart scooter comes fully charged and has pickup/drop off locations strategically positioned throughout Paris. Equipped with a helmet and two replaceable batteries, riders have all the accessories needed to safely whip around the city without having concerns around recharging. It’ll be interesting to see if the COUP e-scooters match the technology seen in some of the high-performance electric smartscooters hitting the consumer marketplace.
Next up on the mobility solutions docket for Bosch: connected parking lot management systems and app-based mobility assistance.
Bosch’s Mobility Solutions
Mobility Solutions is the largest Bosch Group business sector. In 2016, its sales came to 43.9 billion euros or 60 percent of total group sales. This makes the Bosch Group one of the leading automotive suppliers. The Mobility Solutions business sector combines the group’s expertise in three mobility domains – automation, electrification, and connectivity – and offers its customers integrated mobility solutions.
Its main areas of activity are injection technology and powertrain peripherals for internal-combustion engines, diverse solutions for powertrain electrification, vehicle safety systems, driver-assistance and automated functions, technology for user-friendly infotainment as well as vehicle-to-vehicle and vehicle-to-infrastructure communication, repair-shop concepts, and technology and services for the automotive aftermarket. Bosch is synonymous with important automotive innovations, such as electronic engine management, the ESP anti-skid system, and common-rail diesel technology.
Source: Bosch Media Service